Posts Tagged ‘windshield repair’


Windshield Replacement Scandal: Safelite Sued By Rich Campfield

Tuesday, September 1st, 2015

CourthouseA lawsuit has just been filed in the US District Court in Ohio’s Southern District by Rich Campfield against Safelite Solutions, Safelite Group and Safelite Fulfillment LLC. Mr. Campfield, who is the founder of Ultra Bond, is accusing Safelite of running a misleading ad campaign which favors complete replacement of windshields with long cracks over long-crack repairs. According to the court documents, Mr. Campfield alleges that the advertising has wiped out almost all of Ultra Bond’s market for its products and services. Since 1989, Ultra Bond has been offering long crack repair products and services.

The heart of the case is an advert claiming that cracks longer than six inches are irreparable. According to Rich Campfield, the advert claims that the windshield must be replaced if the crack exceeds six inches in length, which is not true and it’s only meant to mislead consumers into using their products and services.

According to court documents, Campfield claims that the misstatement misleads consumers to spend much more money on windshield replacement than they would on auto glass repairs in addition to removal of factory-installed windshields, which are structurally safer than third party windshields.

Campfield’s attorneys cited the Lenham Act, which prohibits any misleading or false description of fact, or misleading or false representation of fact, which through promotion or commercial advertising misrepresents the nature characteristics or qualities of goods, services or commercial activities.

The plaintiff alleges that Safelite’s actions have not only deprived consumers of their freedom of choice to have cracked windshields repaired, they have also adversely affected Ultra Bond’s business, which is a competitor, through their failure to disclose the availability of long-crack windshield repair option to consumers.

Campfield’s attorney noted that long-crack windshield repair is important as it helps consumers to retain the original manufacturer seal. Ultra Bond currently commands 50 to 75% of the country’s market share for long-glass repair products and services.

Campfield also noted that the cost of repairing a crack ranges from $100 to $150, while stone-chip damage repairs generally cost around $65. Furthermore, the insurance company will waive their policyholder’s deductibles, when they have their windshield repaired. On the other hand, policyholders are required to meet their insurance deductibles, which can be over $500, when they have their windshield replaced.

Safelite has not yet responded to the lawsuit which was filed on August 18, 2015. Rich Campfield is asking for actual damages, reasonable attorney’s fees and disgorgement of ill-gotten gains because Campfield alleges that they were obtained through unfair inducement, misrepresentations and deceptive practices.

Auto Glass: Repair Now Or Replace Later

Monday, November 10th, 2014

When something goes wrong with your car, there is usually a large cost involved. This can be daunting. Very often, when someone knows that a part really needs replacing, they will put it off later than they should simply because they know how expensive it will be. Thankfully, in the case of auto glass, this need not be the case. Your windshield is actually one of the few parts that can often be repaired quite easily so long as it has only received minor damage. Glass and windshields replacement services may not be needed in many cases, which allows you to save a lot of money.

Repair Or Replacement?

Different kinds of damage to a windshield can have different consequences. If a pane of auto glass has been totally smashed or deeply cracked, it is most likely that a total replacement will be necessary. However, this kind of severe damage is actually quite uncommon. Typically, the windshield will have been subtly damaged a long time before it cracks or breaks. All windshields are composed of two panes separated by an inner layer of plastic. Typically, if both the crack is larger than the size of a credit card it will need to be replaced. Surface cracks which affect only the outer layer and are smaller than then a credit card in size can be repaired quite easily.

Quality Repairs

A good automobile glass company can repair minor windshield damage in less than half an hour. The process typically consists of using a clear resin to fill in the chip and cement the surrounding area in place. When this has been successfully applied, the windshield is no longer likely to crack further at the same place. A pane that is no longer compromised in this way will be far less dangerous. It is important to recognize the importance of fixing the problem quickly. If the chip or crack is allowed to spread, you may not have the chance to repair the glass anymore. It may require a full replacement.

Don’t Miss The Opportunity

Auto glass is one of the few components of your car that can be repaired without the need for a total replacement. However, this is only true if you catch the problem early. If your windshield has suffered a chip or a crack, get it seen to as quickly as possible. Glass and windshields replacement experts should consider the type of glass and the severity of the damage before treating it, but the whole process rarely takes longer than thirty minutes. That minor investment will save you far more time and money further down the road.